An increasing number of companies feel that using video and TV to reach both employees and external partners is the answer to more efficient and effective communication for today’s global market. We feel that the name change to Smartcom:tv better describes our role as producer and supplier of TV content.
Many of our clients and business partners did not have a clear idea that Smartcom:tv is an active content producer in addition to the strong position we already have with platforms and delivery. The name Smartcom:tv is also an acknowledgement that the boundary between traditional TV, web TV, mobile TV and other digital platforms is getting smaller. It is noteworthy that Smartcom:tv works across all platforms with a central focus on web and mobile phone TV.